In today's market a
business of any size requires a web presence.
A website helps potential clients, customers, and even,
partners learn more about your company.
A web presence also tends to give credibility to a business.
Your website lets
everyone know who you are, what you do, where to find you, and how to contact you.
Your competitor has
a website – Why don’t you?
If you are not on the
web, you will not be found. This can cause business losses.
Potential customers
EXPECT to find you on the Internet - regardless of what your
business is.
Customers know that
going to a website will give them much more information about a business than they can get in the Yellow Pages.
Businesses with a
web presence not only make more money, but also create a
business reputation people can trust.
These days many
people search the internet for Products and Services that they want.
Many people are using the
Internet as a substitute for the Yellow Pages,
for tracking down information they need.
For example, when choosing a
handy man, who do you think people will trust? A guy in the
phone book with
no details, or a guy on the internet with a nice web site, that
details his services and experience?
People are searching the web every second of the day
trying to find a business they can trust,
or they are
trying to learn about the services they need.
They are researching, and if you do not have a website, people can learn nothing from you or about you.
Here’s
what Les had to say...
Hi Trevor,
There are heaps of website designers out there – we know, we’ve
tried several.
But
none has come anywhere near the professionalism and service
we’ve received from you, Trevor. You exemplify quality, creativity and awesome service at a truly
affordable price.
It
would be impossible to be happier with the standard of work we
have received over the past four years and we look forward to
many more years of working with you.
Thankyou for making our websites development a most enjoyable,
successful and fulfilling partnership.
It’s been a couple of years since you set up our website and I
thought it necessary to let you know how happy we are with the
site and your on going site administration.
Changes and additions seem to be no trouble at all.
We
were not “web savvy” in the beginning and probably still aren’t
so your help and guidance has been invaluable.
We
look forward to a long relationship and for further help in the
future.
Best Regards
Allan King -
Coopers Plains, Queensland, Australia RJMS (Ross Jenkins Machinery Services)
1.
Selling Your Products or Services You can take orders directly over the Internet. You can sell your product to a wider audience
including an international audience. You can display all your products and services
easily as you have as much room as you need. One of the main reasons why businesses develop
websites is so they can get involved in
e-commerce. Selling products online through an e-commerce
store opens up your business to a whole new
market of potential customers.
2. Convenient payment processing options. You can Take Credit Card Payments on your
website instantly using Paypal, and the funds
you receive can be transferred to your bank
account. You don’t have to settle for checks or money
orders that take some time to clear, though they
will always remain as options. Through processing orders online by real-time
credit card authorizations, businesses save
millions of dollars in salary in call centre
operators, and sales staff. It also saves you money by cutting down on
data-entry errors. An online catalogue saves money. Normally you
would have paper, printing, and distribution
expenses.
3. Extend Your Opening Hours A website extends your business hours to 24
hours a day, 7 days a week, 365 days a year -
without you or your staff having to be there.
Your business website is always open. You market your goods and services 24 hours a
day, 7 days a week. Thus, local or non-local, national or
international customers can learn about your
service or product any time, in their comfort,
even if you are not open for business, or in
their location or country.
"You can actually make money
while you sleep."
4.
Qualified Sales Leads A website can supply you with qualified
sales leads. A well-designed website can interact with your
prospective customers. The customers can be encouraged to leave their
contact information along with a description of
exactly what they are looking for. You can even add incentives from time to time eg.
specials, discounts, etc. for web prospects. This has been proven to increase dramatically
the number of responses you receive. This is an
ideal form of sales lead generation. Your website can survey prospective customers so
that you can learn what they are looking for.
5.
Customer Service and Support A website can increase your
customer service and improve your customer
relations. One of the key benefits of a website is that
your customers and prospective customers can
educate themselves and contact you - even if you
are not available in person. You can respond to their needs when it is more
convenient for you to do so. For businesses that sell products, a website can
be a wonderful spot for placing Troubleshooting
Guides, FAQ's, Technical Information,
Instruction Manuals, and much more. You can even have Video Instructions with "Self
Help" for your customers, on your website. You can save money on the need to have extra
staff in-house answering phones (and mail) when
all the details and support literature (manuals,
directions, notes, pictures, steps, etc.) are
available on your website.... all at the click
of a button. Take a minute to think about
how much time and money this will save you.
6.
Frequently Asked Questions (FAQ's) This is a great
time-management tool for your business. Do you
have customers who come in one after the other
asking the same questions that you or your staff
have to keep answering over and over ? Yes. Well, This is where your FAQ webpage comes in. You simply list each of these key questions,
along with their answers. Then this is where you direct your customers to. How much time and money will
this save you every month ? FAQ’s on the web are accessible right when the
customer needs them - not only when you are open
for business. This makes customers very
happy.
7.
Public Relations Increase your public relations efforts
without the expense. The marketing power of a website is that it can
tell your full story - edited as you create it. In addition, you have no limitations on Ad or
Display Space. You can have as much space as you need to get
your message across and display all your
products in brilliant color without costly
colour premiums.
8.
Instant And Timely Changes To Product And
Support Information A website allows instant and timely changes
to product and support information. A website allows you to add, subtract, change,
alter, fix, correct, modify, and update product
or service information in a matter of minutes or
hours. Thus, customers will see it the moment it is
updated. This is not the case for costly print and
display ads that are printed in magazines and
papers. The lag time between updates and product changes
and customer having access to them is negligible
compared to other forms of marketing.
9.
Big Business or Small Business ? A website is a great business equalizer. A quality, custom and professional website can
make your business look as big as any other
business. No one has to know that you are working out of
your home or have only one small office with 1-3
employees. A well-designed website will equalize your
opportunity for success regardless of the size
of your business. This puts you on par with larger businesses in
the same market.
10.
Professional Email Addresses An e-mail address for your business that
looks professional, using your business name
rather than the name of your e-mail provider. Now you can start using your professional e-mail
address on your business cards
and promotions.
11.
Sales Brochures, Catalogues and Sales Literature Save money by using the internet. A website allows you to distribute Sales
Literature, Catalogues, and Brochures all
electronically. This reduces design, development, printing, and
expensive mailing costs. Further updates are instantly accomplished and
without the high costs associated with redesigns
and reprinting or the lengthy delays. By the way - Have you ever heard the sad tale,
of the business that put the in-correct phone
number on their marketing campaign brochures
that they just printed thousands of ? This is not a concern on the web.
Marketing Article
The
Power of
Video
on Your Website
If you’re already using video as part of your
online marketing strategies then you no doubt
realize the value of this medium.
Video on your website is a fantastic way to
start conversations and build relationships with
potential customers.
Use video to Promote your business.
Video testimonials are far more powerful than
the written word simply because we’re never sure
who really wrote those words. If you have
customers who are happy with your goods or
services, consider asking them to provide a
video testimonial to add to your website.
Video tutorials are hot and will likely remain
hot for some time to come. People are always
looking for ways to do something, or ways to do
something better, faster, or cheaper. If your
own product can be demonstrated using the power
of video, that’s even better. Not only can you
demonstrate how your product works but you can
demonstrate why your product is better than the
competition’s. If your product requires
assembly, you could boost your profits by
showing how easy it is to put together. On the
other hand, if it is not particularly easy to
assemble, your video could provide a valuable
resource for your customers. Any way you look at
it, showing your product in action can be a
valuable asset that will serve to increase your
bottom line.
Do you want some good advice ? "Put Video on Your Website Today."
"Get More Customers to Your Website" Google AdWords "Pay-Per-Click" (PPC)
advertising is regarded as the BEST form of “targeted” online
advertising.
Google AdWords is the online advertising
solution you are looking for to promote your
website.
This is
because no other means currently exists
online that produces a more “exact” match to
ones searches than a specifically directed
advertisement based completely on relevant
keywords and keyword phrases.
What does
Google Adwords PPC advertising accomplish
for you ? CLICK HERE
to find out
....
E-mail marketing has one of
the best returns on investment (ROI) of any kind of
marketing.
You can't engage in e-mail marketing unless you
have a great website.
People need a place to go and click through in
order to complete their mission of making a purchase.
Businesses with a web presence not only make more money, but also create a business reputation people can trust.
Do all small
businesses need a Web site? Yes. Do all medium size businesses need a Web site? Yes. Essentially, all
businesses should have a Web site, Since It Is The Best Source Of Information About Your Company.
Here
is a link to some of our Clients Websites
Here’s
what David had to say...
Dear Trevor and Joy,
Many thanks to you both for the help you gave to me in
developing both my internet sites: CDOrders.com and
TsunamiSMS.com
I was particularly impressed with your professional
consultations
and discussions which culminated in excellent internet sites,
way beyond my expectations.
Because of your understanding of Meta Tags and search engines, I
receive thousands of hits every day which have led to a massive
increase in my business and profits.
I highly recommend your Internet Design Company to anyone
looking for quality and service way beyond one's expectations.
Based on current prices
versus return on investment, it is very
affordable to have a professional and custom
website developed and maintained.
A simple comparison yields that a website is
considerably less expensive than a Yellow Pages
Ad. It’s less expensive than developing and printing
brochures and catalogues, and less expensive
than staffing phones.
Having a
business website can be a very
inexpensive
investment.
OK. Where
to Next?
The entire process can be quite confusing when you're
starting out.
Let us put your mind at ease.
Send us an
email
with your contact details and we can discuss your website
needs.
Kind Regards -
Trevor
We Will Provide
Everything You Need To Get Your Business On The Internet.
CONTACT US NOW
PS. Just remember,
It doesn’t matter what business you are in, your competition
either is, or
will be, on the internet.
Trevor Foster, PO Box 444, Helensvale, 4212, Australia
Here’s
what Les had to say...
Here’s
what David had to say...